Why Invest in Whisky?

Why Invest in Whisky?

Liquid Gold

Reasons to invest in whisky

Whisky is an emerging asset where both the growth and returns have been notable in the past five years. For investors of fine wine, whisky represents the perfect partner to a diverse portfolio of tangible and rare assets.

Limited Downside Risk

Unlike financial markets, there is limited downside risk to holding a tangible asset with intrinsic value such as whisky. Investors are covered through insurance that protects their assets in storage at one of our warehouses.

Furthermore, it is worth remembering that whisky is undrinkable when it is distilled (made), and must be matured in oak barrels for a regulated minimum of three years, although the average period of maturation is nine years.  During maturation the whisky continually improves, becoming of increasing value to its owners. Therefore, time is the friend of the whisky investor, and the maturation period for whisky should ensure that the downside risk for investors is limited.

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